26/05/2007
Jordanian women join the Women Business Leaders Summit Programme in Washington, D.C.
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ESKADENIA/ Int@j, Amman, Jordan, May, 2007
The Washington D.C. summit, which builds on the previous success of regional summits, including the one held in Jordan last February 2007, represents the best kind of public diplomacy, utilising some great resources – the American and the Jordanian people - to address the challenges faced by all women in business, and establish connections on professional and personal levels.
The U.S. Office of Public Diplomacy and Public Affairs, led by Under Secretary for Public Diplomacy and Public Affairs Karen Hughes, joined with Bonnie McElveen-Hunter, Chairman of the American Red Cross, President and CEO of Pace Communications and former U.S. Ambassador to Finland, designed to establish personal connections and facilitate links between American and Middle Eastern business communities.
The summit programme focused on issues such as the power of partnership, ways for business success, intercultural understanding and the World Bank Group Gender Action Plan. The programme agenda included auditing training sessions at the University of Harvard in Boston and one-to-one business and advocacy meetings sponsored by Raytheon.
The first day, participants were addressed over breakfast by the Region's ambassadors in Washington D.C. HRH Prince Zeid Ra’ad Zeid Al Hussein, Jordan's Ambassador to the USA, stressed on the strategic importance of the Jordanian women participating in the new economy; he highlighted the Jordanian model that is based on transparency and inclusion. The group were escorted for a visit to Riggs Library at Georgetown University where they were welcomed by University President John DeGioia, Karen Hughes, and Bonnie McElveen-Hunter.
The delegation visited the Capitol Hill and met with the U.S. Woman Senators listening to current issues on international cooperation. The height of the visit ended at the White House where the group was cordially met by the First Lady Mrs Laura Bush who extended a warm welcome to the group with an uplifting speech in empowerment of women everywhere. She also stressed on the benefits attained through participating at this summit programme for women of the world to create a better world.
“In representing Jordan's Information Technology Association in Jordan (Int@j) and ESKADENIA Software, the summit has been rewarding in so many ways. We got to meet business leaders in one-to-one advocacy and had a first-hand overview about the issues and the opportunities that are available to business women in the U.S. and Jordan within the ICT sector. The Jordanian delegation was warmly welcomed by all and it was an insightful experience indeed”, stated Ms Doha Abdelkhaleq, board member at int@j and a Managing Partner and Co-Founder of ESKADENIA Software.
About the International Women’s Forum
The International Women’s Forum (IWF) was founded in 1982 in the United States of America and is a global organisation of pre-eminent women of significant and diverse achievement. Members come together across national and international boundaries to share knowledge and ideas, to enrich each other's lives, to provide a network of support and to exert influence. Through the Leadership Foundation, the International Women's Forum helps prepare future generations of women leaders.
About ESKADENIA
ESKADENIA® Software is active in the design, development and deployment of a range of software products in the Telecommunications, Enterprise and Internet application areas. The company is based in Jordan and has sales activities in Europe, the Middle East and Africa. ESKADENIA is a product and market-oriented organisation that assists enterprises and promotes businesses by use of highly effective IT strategies, tools and solutions, and more than 80% of its sales are exported to the Global IT market. ESKADENIA strongly believes that a company's achievement is derived from the success of its Human Resources and the commitment to quality and excellence that each one holds strong to. ESKADENIA endeavours as a team to maintain quality, strive for customer respect, build up perseverance, and foster innovation while handling any task or challenge.
For more information, please contact us at PR_Communications@eskadenia.com, or visit our site, www.eskadenia.com.
The Washington D.C. summit, which builds on the previous success of regional summits, including the one held in Jordan last February 2007, represents the best kind of public diplomacy, utilising some great resources – the American and the Jordanian people - to address the challenges faced by all women in business, and establish connections on professional and personal levels. The U.S. Office of Public Diplomacy and Public Affairs, led by Under Secretary for Public Diplomacy and Public Affairs Karen Hughes, joined with Bonnie McElveen-Hunter, Chairman of the American Red Cross, President and CEO of Pace Communications and former U.S. Ambassador to Finland, designed to establish personal connections and facilitate links between American and Middle Eastern business communities.
The summit programme focused on issues such as the power of partnership, ways for business success, intercultural understanding and the World Bank Group Gender Action Plan. The programme agenda included auditing training sessions at the University of Harvard in Boston and one-to-one business and advocacy meetings sponsored by Raytheon.
The first day, participants were addressed over breakfast by the Region's ambassadors in Washington D.C. HRH Prince Zeid Ra’ad Zeid Al Hussein, Jordan's Ambassador to the USA, stressed on the strategic importance of the Jordanian women participating in the new economy; he highlighted the Jordanian model that is based on transparency and inclusion. The group were escorted for a visit to Riggs Library at Georgetown University where they were welcomed by University President John DeGioia, Karen Hughes, and Bonnie McElveen-Hunter.
The delegation visited the Capitol Hill and met with the U.S. Woman Senators listening to current issues on international cooperation. The height of the visit ended at the White House where the group was cordially met by the First Lady Mrs Laura Bush who extended a warm welcome to the group with an uplifting speech in empowerment of women everywhere. She also stressed on the benefits attained through participating at this summit programme for women of the world to create a better world.
“In representing Jordan's Information Technology Association in Jordan (Int@j) and ESKADENIA Software, the summit has been rewarding in so many ways. We got to meet business leaders in one-to-one advocacy and had a first-hand overview about the issues and the opportunities that are available to business women in the U.S. and Jordan within the ICT sector. The Jordanian delegation was warmly welcomed by all and it was an insightful experience indeed”, stated Ms Doha Abdelkhaleq, board member at int@j and a Managing Partner and Co-Founder of ESKADENIA Software.
About the International Women’s Forum
The International Women’s Forum (IWF) was founded in 1982 in the United States of America and is a global organisation of pre-eminent women of significant and diverse achievement. Members come together across national and international boundaries to share knowledge and ideas, to enrich each other's lives, to provide a network of support and to exert influence. Through the Leadership Foundation, the International Women's Forum helps prepare future generations of women leaders.
About ESKADENIA
ESKADENIA® Software is active in the design, development and deployment of a range of software products in the Telecommunications, Enterprise and Internet application areas. The company is based in Jordan and has sales activities in Europe, the Middle East and Africa. ESKADENIA is a product and market-oriented organisation that assists enterprises and promotes businesses by use of highly effective IT strategies, tools and solutions, and more than 80% of its sales are exported to the Global IT market. ESKADENIA strongly believes that a company's achievement is derived from the success of its Human Resources and the commitment to quality and excellence that each one holds strong to. ESKADENIA endeavours as a team to maintain quality, strive for customer respect, build up perseverance, and foster innovation while handling any task or challenge.
For more information, please contact us at PR_Communications@eskadenia.com, or visit our site, www.eskadenia.com.
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