ESKADENIA Software, Amman, Jordan, 22 May, 2008

The ESKADENIA Internet-to-SMS system allows the Academy to quickly deliver short messages to the mobile phones of targeted audience in a cost efficient and reliable manner focused on specific audience and marketing plans. Users of the system can manage contacts within groups and control the sending of messages to all or part of those groups using advanced parameters. 

The system was plugged into the Academy’s database for quick integration of intelligent data into the system. The whole messaging process is now totally hosted and being run at the Academy’s premises, providing high recall and response rates.

With its multi-operator features, the system provides the flexibility to use packages from one or more telecom operators at the same time according to the widest range of the Academy’s preferences.

The Internet-to-SMS system is part of the Communication Module within the ESKADENIA e-schooling system (DeniaSchool^®) and is based on the wireless messaging engine (EWMS^®) which includes SMS, MMS and wireless messaging services. The system also integrates with ESKADENIA^® Business Manager (ERP system) and other key web-based applications and software suites.

“ESKADENIA Software delivered exactly what we asked for; a fully featured, searchable SMS messaging system with easy import capabilities. It looks great and is user friendly. We are quite pleased with the results”, said Director of Technology at King's Academy, Sean Terwilliger.

About King’s Academy

King's Academy is a private, progressive, co-educational boarding and day school integrating the New England boarding school experience in the historical and intellectual context of the Middle East. The Academy, which opened its doors to its first batch of students in August 2007, follows an English-language, Advanced Placement curriculum with an emphasis on Arabic and Islam in grades 9-12. The dynamic curriculum includes an integrated co-curricular program of athletics, activities, and community service; and students live in a nurturing residential environment that allows them to flourish personally and intellectually.

The school is situated in Manja, three km away from Madaba and 33 km southwest of Amman on a 144-acre (575-dunum) site and is comprised of 23 buildings and state-of-the-art facilities.

About EWMS^®

ESKADENIA Wireless Messaging System (EWMS^®) is an important business tool that allows companies to interact with their clients by sending and receiving messages. Businesses can now reach out to their current and potential clients by sending latest information and announcements to their cellular phones, using a very fast and low cost method. At the same time, it enables clients to reach into the companies and inquire about the needed information via short messages and multimedia messages (SMS and MMS-C).
The application can enhance the marketing and sales operations and the after-sale support. It offers solutions to the corporate sectors to improve their productivity and customer service and enable more efficient use of time and resources.

EWMS^® can be implemented as a stand-alone application or integrate with existing software. In addition, the multi-company feature of the system enables many companies to use it at the same time.

About ESKADENIA Software

ESKADENIA^® Software is active in the design, development and deployment of a range of software products in the Telecommunications, Enterprise and Internet application areas. The company is based in Jordan and has sales activities in Europe, the Middle East and Africa; more than 80% of its sales are exported to the Global ICT market. ESKADENIA Software is a product and market-oriented organisation that assists enterprises and promotes businesses by use of highly effective IT strategies, solutions and tools. ESKADENIA Software strongly believes that a company's achievement is based on the success of its Human Resources and the commitment to quality and excellence that each one holds strong to. ESKADENIA Software endeavours as a team to maintain quality and customer respect, build up perseverance, and foster innovation.

For more information, please contact Lina Hussein at PR_Communications@eskadenia.com, or visit our site, www.eskadenia.com

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